How do I manage the increasingly complex demands of strategic marketing planning? How do I create transparency across all processes? And how do I keep an eye on the campaign budgets at the same time?

Easily: with MMC marketing planning, the central dynamic marketing platform for strategy and planning that provides greater transparency across all processes and offers an overview of budgets at all times. For instance through a quick and direct target/actual comparison between the planned budget and actual costs.

MMC marketing planning - the advantages at a glance:

• Web-based, dynamic user interface for information and planning in marketing
• Customised definition of the planning periods
• Budget planning
• Direct target/actual comparison between the planned budget and actual costs
• More transparency
• Improved organisation
• Accelerated, simple processes
• Flexible, customised structure
• Option for "chaotic filling"